The eighth Big Freeze has broken another record in its fundraising for FightMND, generating $19.8 million for the national charity.
Today’s record-breaking fundraising effort was announced on Global MND Awareness Day 2022 at the famous Florey Institute – a world leader in Motor Neurone Disease (MND) research supported by FightMND.
FightMND Campaigns Director Bec Daniher was overwhelmed by the support and ongoing generosity of the Australian public and the wider FightMND Army.
“I can’t help but get emotional thinking about the overwhelming support for the Big Freeze. It’s remarkable to think how this campaign has been embraced by the entire community and is now raising millions for much-needed MND research,” Ms Daniher said.
The funds, generated through the sale of Big Freeze beanies, donations and community fundraising efforts will be invested, almost immediately, in vital research to find effective treatments and a cure for MND.
Due to Covid19 restrictions this year marked the first time in two years that FightMND’s Big Freeze event, including the celebrity ice slide, was held at the MCG on Queen’s Birthday Monday (13 June), in front of a crowd of nearly 80,000 people.
Local communities, schools and sporting clubs across the country have also been hosting their own DIY Big Freeze fundraising events in support of the cause.
“From the March to the ‘G, to the slide and sea of blue beanies covering every corner of the MCG, Big Freeze 8 was an unforgettable day for so many reasons and to do it all with my dad by side made it even more special,” Ms Daniher added.
FightMND CEO Dr. Fiona McIntosh said FightMND was honoured to be able to make today’s Big Freeze 8 fundraising tally announcement on Global MND Awareness Day – further cementing the organisation’s position as one of the world’s largest independent funders of MND research.
“MND is relentless – it knows no borders and touches every corner of our community. We are extremely proud to announce that Australians have helped raised $19.8 million for the fight against MND on Global MND Awareness Day.”
“Every day, we are learning more about the disease and how best to fight it. We don’t know when the big breakthrough will come, but when it does, every single person who bought a beanie or donated to FightMND can know that they played a part in making it happen,” Dr. McIntosh said.
AFL Chief Executive Officer Gillon McLachlan said he was thrilled to hear about the generosity of football fans in supporting FightMND and getting behind the Big Freeze.
“It was so inspiring looking out across the MCG at The Big Freeze and seeing close to 80,000 football fans all united with a sea of blue beanies. As a football community, we’re incredibly proud of the important work that FightMND continues to do and celebrate this recording breaking milestone in donations,” Mr McLachlan said.
Since 2014, FightMND has invested $55.9 million in MND research, including 12 clinical trials and 22 drug development projects both in Australia and globally.
As part of the Big Freeze, the Victorian State Government announced a generous $250,000 donation, with the Federal Government also announcing $4 million in funding for FightMND.
FightMND extends a special thank you to all Big Freeze partners including Coles, Bunnings, the AFL, Sportsbet, the Collingwood Football Club, the Melbourne Football Club, the West Coast Football Club as well as the wider FightMND Army for their tireless support of this year’s record-breaking campaign.
Big Freeze 8 beanies are on sale in Coles Express and Bunnings stores until 29 June or make a donation at fightmnd.org.au.