Home Politics Australia Net Zero is a ‘global brand’ says Advance

Net Zero is a ‘global brand’ says Advance

The far-right think-tank Advance is now asking for donations to fight net zero, calling it "climate alarmism."

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Matthew Sheahan, Executive Director, Advance, at the 2023 CPAC in Sydney. PHOTO: Dean Lewis/AAP.

The far-right think-tank Advance is now asking for donations to fight net zero, calling it “climate alarmism.”

According to Advance, net zero and climate change are “a global ‘brand’ that has been built up for the last two decades,” Advance’s Executive Director Matthew Sheahan said.

The letter from Matthew Sheahan, seen by VicNews, calls on Advance members to donate so they can “fight to dismantle the Net Zero agenda in Australia.”

Advance’s latest ‘give us money’ campaign. SCREENSHOT: Ashley Geelan/VicNews/Advance

“[It’s] not just as a policy, but as an idea that’s become too dangerous to question and too costly to ignore,” Sheahan said.

The campaign is expected to run for two to three years at least, demonstrating a direct correlation between this fundraising effort and Labor holding office. Could the campaign go longer if Labor win the next federal election?

It will mean shifting the national conversation and helping Australians find the courage to speak the truth again,” Sheahan said.

According to Advance, the net zero campaign is the “first phase … the build phase” with ads commencing to run on the Murdoch-owned Sky News, “thanks to a generous donor” with the campaign hoping to raise $450,000 by August 31.

“Members of parliament and the coalition base watch it[Sky]. That’s why we’re starting there, to speak directly to the politicians and the people who put them in Parliament. You might see them, especially if you watch Bolt and Credlin.

They’re just the warning shot, letting politicians know you’re coming.

This is a full-scale project to take on the Net Zero agenda: the ideology behind it, the damage it’s doing, and the grip it has on Australia’s future,” Sheahan said.

A copy of the campaign letter from Advance, as sent to VicNews. SCREENSHOT: Ashley Geelan/VicNews

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